When I joined Jacob Jørgsholm’s channel, the goal was simple: level up everything. We redefined the visual identity, built strong recurring formats, and focused hard on retention and storytelling.

As the YouTube manager for Jacob Jørgsholm — Denmark’s leading food YouTuber — I handled everything from filming and editing to idea development, uploading, and crafting eye-catching titles.

The results over the past year:
7.2M+ views
1.1M+ hours of watch time
31,000+ new subscribers

All organic.
Role: Creative Lead & Editor